Mr Eazi’s emPawa Africa Expands With Acquisition of African Music Catalogues

Afrobeats Star Mr Eazi Expands emPawa Africa With Bold Plan to Acquire Music Catalogues

Afrobeats star and entrepreneur Mr Eazi is taking his business ambitions to new heights with a bold initiative to acquire African music catalogues through his company, emPawa Africa.

The singer made the announcement on Monday, September 15, 2025, via his official X (formerly Twitter) handle, inviting rights holders to reach out. “Btw I’m buying catalogues so if you got African music catalogue that you own (with proof) and you have 3 years earnings history and you wanna sell a piece contact @emPawaAfrica,” he wrote.

This move aligns with a growing global trend where music catalogues the rights to an artist’s body of work are being acquired by major companies as valuable long-term assets. For artists, these deals often provide substantial upfront payouts, while acquiring firms secure steady revenue from future royalties.

By requiring proof of ownership and at least three years of earnings history, Mr Eazi appears to be targeting established catalogues with proven value. The strategy also reflects his long-standing vision of ensuring that African intellectual property remains in African hands, while positioning emPawa Africa as a leading player in the continent’s fast-growing music economy.

This announcement comes shortly after the company appointed Miller Williams as Head of Publishing, a role focused on catalogue growth and international expansion. Already recognized for discovering and developing talents like Joeboy, emPawa Africa is now signaling a new phase one that could redefine how African music is valued and monetized globally.

With this initiative, Mr Eazi continues to prove he is more than an artist; he is a forward-thinking entrepreneur setting new standards for the African music business.

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